Best wishes for the holiday season…from our family to yours!
This year, the inspiration for our Christmas Card came from being beyond ready to embrace a new year. We held a company brainstorm and the general consensus was: last year was fun, but let’s get….BACK TO THE FUTURE!
Behind The Scenes: The Making of the 2021 Holiday Card
Step 1: Choose the perfect reference photo.
We knew we could do a spot-on dupe of the iconic Back to the Future 2 poster because Webfoot founders Gavin Hepp and Travis Ulrich look so much like the popular duo, Doc and Marty McFly. We kept the outfit to BTTF 1 (because of the legendary orange puff vest) and added the Webfoot twist of Gavin in painter’s whites.
Step 2: Have a photoshoot!
We held the perfect green-screen photoshoot to capture the necessary photos of Gavin and Travis in that powerful poster pose. The scene looked only a little bit less exciting without the DeLorean and lightning…
Step 3: Apply a touch of Photoshop magic.
Using photoshop we cropped Travis and Gavin from the photoshoot shots….
Put them into the following correct backdrop….
Then, added a dramatic photo effect, matched up the fonts, and ended up with a perfect poster reproduction!
Step 4: Add a bit of Webfoot flair.
Since we’re big fans of never taking ourselves too seriously, we added in a touch of branding and some Christmas flair before putting a bow on the whole project.
Step 5: Send it on its way!
The final step was sending the finished card on its merry way to you! We hope you enjoy it and that you have a Seriously great holiday season.